Chuck Taylor – Vice President Marketing Affinity Circles

Posted on: July 7, 2008

Posted in: Industry Executive, Tools, Video

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Chuck Taylor – Vice President Marketing Affinity Circles
Chuck Taylor is the vice president of marketing for Affinity Circles. He has a background as a director of product marketing for Yahoo! HotJobs, a leading job board and is currently leading Affinity Circles’ expansion expansion into new vertical markets, targeting trade, fraternal and ethnic-based professional associations. With experience in creating value for both organizations and end users, he will guide the development and marketing of value-added community services. He responsible for all marketing functions, including corporate communications, brand marketing, field marketing, product marketing and strategic partnership marketing efforts. Taylor over 15 years of industry experience to his new role, which includes developing new business models, identifying new market opportunities and driving consumer-centric product development practices. While at Yahoo! HotJobs, he led a team focused on launch of products for job seekers, recruiters and business partners. Before Yahoo! Hot Jobs, he worked as a product manager for Progressive Insurance, as a management consultant for Bain & Co., and as an operations manager for Procter & Gamble. Chuck says “Social networking and Web 2.0 technologies enable consumers to form valuable personal and professional connections. Trusted social networks take this one step further by creating a secure environment were individual members of affinity based groups can form trusted connections with fellow members and the organizations that serve them. By offering value-added services such as recruitment advertising, Affinity Circles can empower individual users to help each other, while creating a unique and valuable referral-marketing tool for employers who desire to tap into these highly targeted and interactive communities.” Chuck earned his Bachelor of Science and Master of Engineering degrees in Operations Research and Industrial Engineering from Cornell University, and his Master of Business Administration from Harvard Business School.
  • alef1953
    Affinity Circles provides an excellent service for employers and employees alike: the employers can take advantage of trusted networks, like college alumni for easier headhunting, and for the employees it's much easier to be noticed and get a better job.
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